SU Inc. (Styles Unlimited)

BARBER SHOP & SPA

Brand Messaging and Identity / Website Design & Development

Empowering modern men to look good, feel good, and be their best.

OVERVIEW

Michael “Que” Kearse has an impressive history as a celebrity barber and business owner of SU Inc., a successful gentlemen’s spa and lounge in Richmond, Virginia. Que is not only an expert in the art of barbering; he is also a leader, a mentor, a fitness and wellness advocate, a speaker, and an influencer.

Que is also launching XVII (seventeen), a luxurious beard grooming line featuring beard oil, serum, shampoo, and balm, and next year, will be offering Q CAMP, a program of preparing young men for success through education in social skills, etiquette, and grooming.

Que did not have an online presence. Working with us, we reimagined his entire visual brand, first by strongly recommending professional photography. We refreshed the logo design of his barbering lounge, SU Inc., and designed two complementary logos for his personal brand, MQK, and his product line, XVII.

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Michelle Mercurio

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Harper & Gray